Customers can very easily unsubscribe from the Treatwell newsletter and from emails sent by you using the eCRM service in Treatwell Connect. There are links in all emails sent which customers can follow to unsubscribe or they may do so by contacting the Treatwell Customer Experience team.
However, if you use any other software or means for storing customer data or sending marketing communications to your customers, it is absolutely essential that you ensure marketing preferences are updated in those places too, to avoid customers being sent emails after they have opted out.
Likewise, if a customer changes their preferences directly with you or via other means, it is essential that you ensure that it is updated immediately in Treatwell Connect too.
If you do not update all your records, you risk sending emails or SMS to customers in breach of GDPR and could face fines and damage to your hard earned reputation.