We know the value a new customer brings and turning that first visit into their tenth shows your commitment to delivering the perfect customer experience. If they love what you do why wouldn't they come back?
So how do we define new and repeat customers?
A customer will be regarded as new if the customer:
- does not exist in your customer database at all (except where the customer indicates via the checkbox on booking that they have visited your venue in the last 365 days, in which case they will be a repeat customer); or
- was created in your customer database more than 365 days ago and has not had a Successful Appointment* at your venue in the last 365 days; or
- was created in your customer database less than 365 days ago as a result of an appointment which was not or has not yet become a Successful Appointment.*
In all other cases, a customer will be considered a repeat customer.
Where a customer indicates via the checkbox on booking whether or not they have visited your venue in the last 365 days and we also have data about that customer in the customer database, the customer database will take precedence.
Don’t forget to add your full customer details to Connect. By adding their name, email address and telephone number, we’ll know whether they’re a new or repeat customer.
You can find the full definition of new and repeat customers in our Partner Terms of Business here.
*A Successful Appointment is an appointment in Connect (whether booked on the Treatwell website or app, Widget or directly at your venue) in respect of which you have successfully provided your services to the customer and, in the case of eVouchers only, you have also redeemed the eVoucher in Connect. The date of redemption in Connect will be the date on which the Successful Appointment is deemed to have taken place.