72% of customers trust online reviews over celebrity endorsement and advertising. Think of the last time you booked a hotel or a restaurant - I bet you looked at a few reviews beforehand? Treatwell customers looking to book their next treatment are no different.
Very often we're introducing a new customer to you, so it's only logical that they want to hear what others think before they book. Venues without reviews just don't get bookings, and the more good reviews a venue has, the more bookings it receives. A tried and tested salon is one with 50+ reviews.
And if you're just starting out? On Treatwell, we've found that venues with 10 or more positive reviews tend to sell 5 times more bookings than those without.